Element Plus has specialized in premium furniture in China since 2005, mostly specialized in providing office space solutions. Their showroom in Shanghai presented a unique architectural layout with a complex interplay of surfaces, volumes, and visual elements. Its ceiling was defined by a modular grid, creating a sense of rhythm, but also introducing acoustic challenges such as sound reflections and poor speech intelligibility across open zones. Additionally, the showroom blends several functional spaces—display, interaction, circulation, and staff areas—which require different acoustic atmospheres, all while preserving the distinct interior design. With the pursuit of WELL GOLD certification, the acoustic expectations were even higher, demanding strict control over reverberation, sound insulation, and background noise levels without altering the design aesthetics.
Our team was brought on board to support Robarts Spaces in integrating acoustic engineering solutions within the showroom’s spatial concept. Our mission: to ensure optimal indoor sound quality across all areas while maintaining the integrity of the design. Acoustic treatments were proposed and refined in collaboration with the design team, from controlling reverberation through ceiling and wall finishes to insulating between offices and common areas. We also addressed HVAC noise to ensure a calm, comfortable background level throughout the space.
Thanks to this close collaboration, the Element Plus showroom successfully achieved all acoustic-related credits of the WELL GOLD certification. The final environment offers a peaceful and engaging customer experience, enhancing product interaction while supporting the well-being of employees. By embedding invisible acoustic treatments within the visual structure—alongside vertical greenery and natural textures—the result is a comfortable space where aesthetics and acoustic performance coexist. This project demonstrates how targeted acoustic design can support wellness goals and elevate the overall showroom experience.